Rocket Mortgage
Enterprise Platform Transformation at Scale
Role: Digital Product Manager, Strategic Initiatives
Scale: 10,000+ Users
Impact: $1.2M+ Annual Savings
Scope of Responsibility
As Digital Product Manager for Strategic Initiatives, I owned the product strategy and execution for multiple enterprise platforms serving over 10,000 users across the organization:
- CRM Systems
- ServiceNow Platform
- Authentication Services
- Document Management
- Time Management Systems
- Enterprise Integrations
Key Results
$1.2M+
Annual Savings
Cost reduction through process optimization and platform consolidation
47%
Satisfaction Improvement
User satisfaction scores increased through UX improvements
80%
Error Reduction
Time card errors reduced through system automation
$100K
Monthly Payroll Savings
Direct cost savings from time management improvements
Strategic Initiatives
CRM Transformation
Led the strategic overhaul of CRM systems to improve sales efficiency and customer data management. Implemented integrations that streamlined workflows and reduced manual data entry across teams.
ServiceNow Optimization
Drove ServiceNow platform improvements that enhanced IT service management, reduced ticket resolution times, and improved employee productivity through better self-service capabilities.
Time Management Automation
Redesigned time tracking and management systems, implementing automation that reduced errors by 80% and generated $100K in monthly payroll savings through accurate time capture and processing.
Key Takeaways
- Enterprise Scale: Successfully managed products serving 10,000+ users
- Measurable Impact: Delivered quantifiable business outcomes ($1.2M+ savings)
- Cross-Platform Leadership: Coordinated initiatives across multiple enterprise systems
- User-Centric Approach: Achieved 47% satisfaction improvement through focused UX work