{"id":475,"date":"2026-01-26T17:03:24","date_gmt":"2026-01-26T17:03:24","guid":{"rendered":"https:\/\/www.draggoo.com\/kevin\/rocket-mortgage\/"},"modified":"2026-01-26T17:03:24","modified_gmt":"2026-01-26T17:03:24","slug":"rocket-mortgage","status":"publish","type":"page","link":"https:\/\/www.draggoo.com\/kevin\/rocket-mortgage\/","title":{"rendered":"Rocket Mortgage Case Study"},"content":{"rendered":"\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<h1 class=\"wp-block-heading has-text-align-center\">Rocket Mortgage<\/h1>\n\n\n\n<p class=\"has-text-align-center has-large-font-size\">Enterprise Platform Transformation at Scale<\/p>\n\n\n\n<div class=\"wp-block-columns has-light-gray-background-color has-background is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<p class=\"has-text-align-center\"><strong>Role:<\/strong> Digital Product Manager, Strategic Initiatives<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<p class=\"has-text-align-center\"><strong>Scale:<\/strong> 10,000+ Users<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<p class=\"has-text-align-center\"><strong>Impact:<\/strong> $1.2M+ Annual Savings<\/p>\n\n<\/div>\n\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Scope of Responsibility<\/h2>\n\n\n\n<p>As Digital Product Manager for Strategic Initiatives, I owned the product strategy and execution for multiple enterprise platforms serving over 10,000 users across the organization:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<ul class=\"wp-block-list\">\n<li><strong>CRM Systems<\/strong><\/li>\n<li><strong>ServiceNow Platform<\/strong><\/li>\n<li><strong>Authentication Services<\/strong><\/li>\n<\/ul>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<ul class=\"wp-block-list\">\n<li><strong>Document Management<\/strong><\/li>\n<li><strong>Time Management Systems<\/strong><\/li>\n<li><strong>Enterprise Integrations<\/strong><\/li>\n<\/ul>\n\n<\/div>\n\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Key Results<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<h3 class=\"wp-block-heading has-text-align-center\">$1.2M+<\/h3>\n\n\n<p class=\"has-text-align-center\"><strong>Annual Savings<\/strong><br>Cost reduction through process optimization and platform consolidation<\/p>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<h3 class=\"wp-block-heading has-text-align-center\">47%<\/h3>\n\n\n<p class=\"has-text-align-center\"><strong>Satisfaction Improvement<\/strong><br>User satisfaction scores increased through UX improvements<\/p>\n\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<h3 class=\"wp-block-heading has-text-align-center\">80%<\/h3>\n\n\n<p class=\"has-text-align-center\"><strong>Error Reduction<\/strong><br>Time card errors reduced through system automation<\/p>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<h3 class=\"wp-block-heading has-text-align-center\">$100K<\/h3>\n\n\n<p class=\"has-text-align-center\"><strong>Monthly Payroll Savings<\/strong><br>Direct cost savings from time management improvements<\/p>\n\n<\/div>\n\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Strategic Initiatives<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">CRM Transformation<\/h3>\n\n\n<p>Led the strategic overhaul of CRM systems to improve sales efficiency and customer data management. Implemented integrations that streamlined workflows and reduced manual data entry across teams.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">ServiceNow Optimization<\/h3>\n\n\n<p>Drove ServiceNow platform improvements that enhanced IT service management, reduced ticket resolution times, and improved employee productivity through better self-service capabilities.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Time Management Automation<\/h3>\n\n\n<p>Redesigned time tracking and management systems, implementing automation that reduced errors by 80% and generated $100K in monthly payroll savings through accurate time capture and processing.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Key Takeaways<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Enterprise Scale:<\/strong> Successfully managed products serving 10,000+ users<\/li>\n<li><strong>Measurable Impact:<\/strong> Delivered quantifiable business outcomes ($1.2M+ savings)<\/li>\n<li><strong>Cross-Platform Leadership:<\/strong> Coordinated initiatives across multiple enterprise systems<\/li>\n<li><strong>User-Centric Approach:<\/strong> Achieved 47% satisfaction improvement through focused UX work<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/kevin\/\">Back to Home<\/a><\/div>\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/kevin\/contact\/\">Contact Me<\/a><\/div>\n\n<\/div>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Rocket Mortgage Enterprise Platform Transformation at Scale Role: Digital Product Manager, Strategic Initiatives Scale: 10,000+ Users Impact: $1.2M+ Annual Savings Scope of Responsibility As Digital Product Manager for Strategic Initiatives, I owned the product strategy and execution for multiple enterprise platforms serving over 10,000 users across the organization: CRM Systems ServiceNow Platform Authentication Services Document [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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